Introducing Green Tea at Sheridan College PSB Café
Our café is budget-friendly and includes health benefits that will be selling green tea at Sheridan College. At HMC, our café will be in Building A Wing A, while at Davis campus, it will be in the Marketplace. The PSB café will present different ways to get your green tea drinks at Sheridan College. Either by purchasing in person, using a delivery app; i.e., Door Dash or by using vending machines on each floor. This will help students on a time crunch as they can select the method that is fastest. Since there are competitors around the café, we will be promoting the café and allowing students to use a discount. We want students to try our delicious green and become aware of the variety of flavors we offer.
When starting a budget-friendly that includes the health benefits of green tea at Sheridan College HMC and Davis campuses, there will be competitors every step of the way. We are no different as our competitors are Starbucks and Tim Hortons. They have similar products and prices as our café. As company chains, our customers may be used to purchasing from them; however, through promotion, the health benefits and advertisement of our café, we hope to change that. Advertising will be conducted through social media platforms, such as Snapchat, Twitter, Facebook, and Instagram.
Promotion of Green Tea at Sheridan’s PSB Café
When advertising, we will be talking about budget-friendly, how it helps the health benefits at Sheridan College and advertising free samples, contests through QR codes, loyalty cards. Customers will scan a QR code on their smartphone to reveal if they win an award. Prizes will include tea tumbler cups, at-home tea packets, tea sets, and PSB café merchandise. This will set us apart from the competition as they do not have those kinds of promotions. Furthermore, our competitors do not sell the variety of flavors of green tea that our café sells. Our green tea is healthy for students as we are aware of the stress students face. Green tea at PSB Café can be an alternative healthy choice to help students relax rather than consuming unhealthy drinks. Hence, we strive to maintain a healthy, budget-friendly green tea café.
Location of PSB café at Sheridan College where Green Tea will be distributed
At HMC, our café will be in Building A Wing A, while at Davis campus, it will be in the Marketplace. The PSB café will present different ways to get your green tea drinks. Either by purchasing in person at the café, using a pre-order and delivery app; i.e., Uber Eats or by using the vending machines on each floor. This will help students because if they’re late to class, they can quickly grab a drink at the nearest machine.
Our café will be selling green tea products at Sheridan College HMC and Davis campuses. At HMC, our café will be in Building A Wing A, while at Davis campus, it will be in the Marketplace area. The PSB café will present different ways to get your green tea drinks, either by directly purchasing in person at the café, using a pre-order and delivery app, such as Skip The Dishes, Door Dash, or Uber Eats, or by using the vending machines on each floor at both Davis and HMC. This will help students on a time crunch as they can select the method that is fastest. Since there are competitors around the café, we will be promoting the café and allowing students to use a discount. We want students to try our delicious green and become aware of the variety of flavors we offer.
Why we choose Green Tea at our Sheridan College PSB café
PSB café worries about your health and cares about each one of our customers/students. Our café focuses on green tea because of its life-changing benefits and our awareness of the availability of healthy options and the willingness of people to change their poor health ways. Hence, PSB café offers healthy and fresh green tea that students should try.
Life-changing benefits of Green Tea
Green tea is one of the healthiest beverages and can lessen the burden of several health issues, helping you live a healthier life. Green tea started in China and its use expanded throughout Asia as a medicine for thousands of years (Conlon, 2020). Studies have shown that green tea aids in decreasing the progression of cancer cells (Liwanag, 2020), lowering blood pressure, and losing weight (Conlon, 2020).
Health benefit of Green Tea in some cancers
Cancer is a major issue in society with several treatment options that are time-consuming and add numerous amounts of stress to your body. Researchers have shown that consuming green tea allows you to feel healthier and can decrease your cancer risk for several cancers, including:
- Breast cancer: A comprehensive review of observational studies found that women who drank the greenest tea had an approximately 20–30% lower risk of developing breast cancer, one of the most common cancers in women (Gunnars, 2020).
- Prostate cancer: One study observed that men drinking green tea had a lower risk of advanced prostate cancer (Gunnars, 2020).
- Colorectal cancer: An analysis of 29 studies showed that those drinking green tea were around 42% less likely to develop colorectal cancer (Gunnars, 2020).
Health benefits of weight loss
Apart from cancer, another benefit of consuming green tea is weight loss. Weight loss may be a major hurdle for students due to their time demanding schedules, academic stress, and frustrations when things do not go as planned. Several students attempt to lose weight by trying different diets or attempting to eat healthier, but at some point, may give up due to lack of results. Well, those students may like to know that research has shown that green tea can increase their metabolism. The polyphenol found in green tea works to intensify levels of fat oxidation and the rate at which your body turns food into calories (Conlon, 2020). Hence, if you consume green tea regularly, it will aid in your health and allow you to feel better and healthier.
Health Benefits of Heart Disease and Diabetes from Green Tea
Heart disease and diabetes are very dangerous because they may occur without you knowing and can have detrimental effects on your health and well-being. Heart disease consists of a blocked blood vessel that may lead to having a heart attack in the long term, while diabetes is when you have high blood sugar. Studies have shown that drinking green tea regularly lowers your risk of developing heart disease and diabetes. Scientists believe that green tea works on the lining of blood vessels to help them stay relaxed and withstand changes in blood pressure, as well as protects against the formation of clots, hence, decreasing the risk of heart attacks (Conlon, 2020). Furthermore, green tea aids in the regulation of glucose in the body, which slows the rise of blood sugar after eating, preventing high insulin spikes and fat storage, and hence, decreasing the risk of diabetes (Conlon, 2020).
Conclusion
Therefore, in conclusion, we strive to educate students and our customers about the benefits of drinking green tea. We at PSB Café want you to be healthy and stay healthy. We know your schedules may be difficult and you may not have time to go out of our way for healthy options, hence, we are located very conveniently on campus. Green tea has a variety of health benefits, much more than was listed above, and we do not want you to miss out on a convenient and affordable healthy drink. I guarantee that you will not regret it and will enjoy each ordered green tea drink. PSB café is always here to help order your tea at our café, one of the apps, or even the vending machine. I guarantee that you guys will not regret it and will enjoy each drink. PSB café is always here to help.
References
Gunnars, K. (2020, April 06). 10 Evidence-Based Benefits of Green Tea. Retrieved from https://www.healthline.com/nutrition/top-10-evidence-based-health-benefits-of-green-tea
Conlon, C. (2020). Lifehack. Retrieved from 11 Health Benefits of Green Tea (How to Drink It for Maximum Benefits): https://www.lifehack.org/articles/lifestyle/11-benefits-of-green-tea-that-you-didnt-know-about.html
Liwanag, R. (2020, February 24). Benefits of Green Tea You Never Knew Before. Retrieved from https://www.readersdigest.ca/health/healthy-living/green-tea-benefits/
Pexels . (n.d.). Clear Glass Bowl Beside Yellow Flower. Retrieved from https://www.pexels.com/photo/clear-glass-bowl-beside-yellow-flower-1638280/
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